Class Pr Logo trimmed_

Class PR

Specialist legal public relations company. We facilitate effective communication between lawyers; litigation funders and the general public.

Class Pr Logo trimmed_

Class PR

Specialist legal public relations company. We facilitate effective communication between lawyers; litigation funders and the general public.

Class Pr Logo trimmed_

WHAT WE DO

Class PR connects law firms and litigation funders to the public. We optimise engagement by tailoring all communication to the target audience, facilitating effective communication between lawyers, litigation funders and the public.

Class PR is the central connector between the following stakeholders:
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Class Pr Logo trimmed_

WHAT WE DO

Class PR connects law firms and litigation funders to the public. We optimise engagement by tailoring all communication to the target audience, facilitating effective communication between lawyers, litigation funders and the public.

Class PR is the central connector between the following stakeholders:
cpr venn2

Law Firms &
Litigation Funders

We facilitate constructive communication between lawyers and the general public.

Law Firms &
Litigation Funders

We facilitate constructive communication between lawyers and the general public.

So where does Class PR fit in?

We facilitate constructive communication between lawyers and the general public.

In a nutshell, Class PR aspires to generate public awareness of individual’s legal rights; obligations; and knows how best to exercise them. 

​Legalese is difficult to understand. Lawyers are not always great at making the law accessible to the public. Many law firms recognise this and use Class PR to make sure important messages reach their target audience, enabling those affected to make an informed choice about any class action of relevance to them.

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So where does Class PR fit in?

We facilitate constructive communication between lawyers and the general public.

In a nutshell, Class PR aspires to generate public awareness of individual’s legal rights; obligations; and knows how best to exercise them. 

​Legalese is difficult to understand. Lawyers are not always great at making the law accessible to the public. Many law firms recognise this and use Class PR to make sure important messages reach their target audience, enabling those affected to make an informed choice about any class action of relevance to them.

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3 connecting circles
Professionalism is Paramount

Each Senior Account Manager comes from a Legal or Agency background (or both) and has an established network of media contacts.

Chain 3
Streamlined Customer Management

Centralised regular updates reduce the demand for in-house follow-ups; engender a sense of community amongst the group; and ensure that all court-ordered deadlines are met.

This allows for scalable client acquisition, onboarding, management and retention. 

person at computer w social media
Smart Marketing

An empirical approach to marketing – statistical analysis of target audience’s online and offline behaviour to maximise ROI.

As external consultants, Class PR can bring a level of objectivity difficult to achieve in-house. Our fresh perspective and specialist insights deliver results.

rs School of Fish with Shark
Creative Campaign Strategies

We develop extensive and tailored campaign strategies that ensure we convey our client’s key messages, increase visibility and drive prospective clients, through various nuances in both traditional and non-traditional media platforms.

 

rs Social Media Icons
Digital Marketing – SEO & Social Media

Statistical analysis informs the selection of appropriate platforms.
Engagement is an iterative process – we make sure that your target audience sees the content you want them to see across all mediums.

rs Bullseye target board
Tailored Communication is Effective Communication

Each campaign is tailored to your business’ specific goals and target audience.

We undertake empirical analysis of:

the target audiences' touchpoints;
the target audiences’ touchpoints;
on and offline behaviours;
on and offline behaviours;
language and register.
language and register.

This ensures optimal engagement and strong ROI on ad spend and traditional PR (ad value equivalency).

3 connecting circles
Professionalism is Paramount

Each Senior Account Manager comes from a Legal or Agency background (or both) and has an established network of media contacts.

Chain 3
Streamlined Customer Management

Centralised regular updates reduce the demand for in-house follow-ups; engender a sense of community amongst the group; and ensure that all court-ordered deadlines are met.

This allows for scalable client acquisition, onboarding, management and retention.

person at computer w social media
Smart Marketing

An empirical approach to marketing – statistical analysis of target audience’s online and offline behaviour to maximise ROI.

As external consultants, Class PR can bring a level of objectivity difficult to achieve in-house. Our fresh perspective and specialist insights deliver results.

rs School of Fish with Shark
Creative Campaign Strategies

We develop extensive and tailored campaign strategies that ensure we convey our client’s key messages, increase visibility and drive prospective clients, through various nuances in both traditional and non-traditional media platforms.

rs Social Media Icons
Digital Marketing – SEO & Social Media

Statistical analysis informs the selection of appropriate platforms.
Engagement is an iterative process – we make sure that your target audience sees the content you want them to see across all mediums.

rs Bullseye target board
Tailored Communication is Effective Communication

Each campaign is tailored to your business’ specific goals and target audience.

We undertake empirical analysis of:

the target audiences' touchpoints;
the target audiences’ touchpoints;
on and offline behaviours;
on and offline behaviours;
language and register.
language and register.

This ensures optimal engagement and strong ROI on ad spend and traditional PR (ad value equivalency).

The Public

How we help YOU, the public.

The Public

How we help YOU, the public.

THE PUBLIC

Success requires courage and determination

Standing up for what is right requires courage and determination.  The good news is that standing up for what’s right may be as simple as signing a funding agreement.

A signed funding agreement demonstrates your commitment to the class action and the claims contained therein.
A signed funding agreement demonstrates your commitment to the class action and the claims contained therein.
Group participation must be sufficient to make the action financially viable, especially where it is funded by a third-party litigation funder.
Group participation must be sufficient to make the action financially viable, especially where it is funded by a third-party litigation funder.
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THE PUBLIC

Success requires courage and determination

Standing up for what is right requires courage and determination.  The good news is that standing up for what’s right may be as simple as signing a funding agreement.

A signed funding agreement demonstrates your commitment to the class action and the claims contained therein.
A signed funding agreement demonstrates your commitment to the class action and the claims contained therein.
Group participation must be sufficient to make the action financially viable, especially where it is funded by a third-party litigation funder.
Group participation must be sufficient to make the action financially viable, especially where it is funded by a third-party litigation funder.
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There really is strength in numbers

The larger and more committed the group of participants increases pressure on the Defendant and increases the likelihood of a successful outcome.

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Knowledge is Power

Class PR is dedicated to creating public awareness of legal issues so that individuals understand their rights, options and possible outcomes of litigation.

Empowerment through Demystification

Legalese is not easy for the public to understand, nor is other industry-specific language. 

We use real data to profile our target audience’s online and offline behaviours, its language, register and habits, to optimise engagement and maximise ROI.

image003
There really is strength in numbers

The larger and more committed the group of participants increases pressure on the Defendant and increases the likelihood of a successful outcome.

image002
Knowledge is Power

Class PR is dedicated to creating public awareness of legal issues so that individuals understand their rights, options and possible outcomes of litigation.

rs square ISO-BRAIN
Empowerment through Demystification

Legalese is not easy for the public to understand, nor is other industry-specific language. 

We use real data to profile our target audience’s online and offline behaviours, its language, register and habits, to optimise engagement and maximise ROI.

CONTACT US

 

If you’ve got a claim you think might be a class action, contact us today.

WHAT’S THE NEXT STEP?

  • FILL OUT THE CONTACT FORM

  • WE ARRANGE A TIME FOR YOUR FREE CONSULTATION

  • WE RUN YOU THROUGH THE CLASS ACTION IN QUESTION

  • WE PROVIDE YOU WITH YOUR LEGAL OPTIONS

  • WE GET TO WORK!

CONTACT US

If you’ve got a claim you think might be a class action, contact us today.